Sources

Origin trails we actually use

Not medical advice. Policy and category research for GTM literacy.

• Meta — Drugs and Pharmaceuticals advertising standards
  Paid social policy surface for high-risk health products
• FDA — bulk drug substances for compounding (risk lists)
  Origin regulator page for compounding risk framing
• CNN/AP — unproven peptides via influencers (2025-11-15)
  Category demand + influencer dynamics
• The Conversation — influencers promoting peptides + affiliate codes
  Affiliate 5–30% pattern; disclosure gaps
• TikTok Ads — Healthcare and Pharmaceuticals policy
  Paid + platform health restrictions
• Internal — Peptides GTM + social plan (client vault)
  Waves 1–5 + Social-Media-Plan-Peptides-2026-07-19